This paper is in the following e-collection/theme issue:

Advanced Data Analytics in eHealth (193) Electronic/Mobile Data Capture, Internet-based Survey & Research Methodology (968) Machine Learning (1960) Crowdfunding (14) Cost-Effectiveness and Economics (332) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1870)

Published on in Vol 13 (2025)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/75563, first published .
Holistic Influence of Multimodal Medical Crowdfunding Affordances on Charitable Crowdfunding Outcome: Systematic Multimodel Analysis Study

Holistic Influence of Multimodal Medical Crowdfunding Affordances on Charitable Crowdfunding Outcome: Systematic Multimodel Analysis Study

Holistic Influence of Multimodal Medical Crowdfunding Affordances on Charitable Crowdfunding Outcome: Systematic Multimodel Analysis Study

Authors of this article:

Yuxuan Du1 Author Orcid Image ;   Yujin Yang2 Author Orcid Image ;   Zihe Li3 Author Orcid Image ;   Jiaolong Xue4 Author Orcid Image
Article Authors Cited by Tweetations Metrics

Yuxuan Du   1 , PhD ;   Yujin Yang   2 , MA ;   Zihe Li   3 , PhD ;   Jiaolong Xue   4 , PhD

1 Department of Marketing, School of Economics and Management, Tsinghua University, Beijing, China

2 Department of Marketing, Booth School of Business, University of Chicago, Chicago, IL, United States

3 Graduate School of Economics and Management, Tohoku University, Sendai, Japan

4 Department of Marketing, Business School, Sichuan University, Chengdu, China

Corresponding Author:

  • Jiaolong Xue, PhD
  • Department of Marketing
  • Business School
  • Sichuan University
  • No. 24, South Section 1, Yihuan Road
  • Wuhou Distract
  • Chengdu 610065
  • China
  • Phone: 86 15708468050
  • Email: jiaolongxue@scu.edu.cn